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M.J. Schiller, Rocking the World ~ One Reader at a Time
Hi, all! I’m MJ Schiller and Becky was kind enough to have me on her blog today to talk about my recent foray into self-publishing. Just a few weeks ago I put my romance, TRAPPED UNDER ICE on sale on Amazon, Smashwords, BN.com, and the I-book store (along with some smaller ebook retailers). It is the first in my Rocking Romance Collection, a set of stories which all include a rock star as a main character. Becky was curious about my decision to self-publish after being published by Crimson Romance, so I thought I’d share some thoughts on that.
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I got a Kindle for Christmas and, I have to say, I love it! I was resistant to e-readers because I love books so much. I’m one of those geeky people whose heart beats a little faster when I enter a book store. I love the smell, the colorful covers, the very feel of books in my hand. One of my favorite Christmases— I think I was about ten — was the year my dad gave me four Nancy Drew books for Christmas. Four of my own! I didn’t have to borrow from my friend who had ALL of them. (That would have been around fifty-seven of them back then. There are a hundred and seventy-five now!) Just getting a peek of that yellow spine sent me into orbit! So how could an electronic device compare to that? But, much to my chagrin, the e-reader is really a bookworm’s dreams come true. I hold an entire library in my hands! If I finish a book, I need only click on another. It’s fantastic!
With the advent of the e-reader much of publishing now happens in cyberspace. The landscape of the publishing world is changing and the market has shifted. Since people are buying their books online, that is where the marketing is, too. No longer are publishers sending their authors out on book tours. We do blog tours, like my stopping by here today. Thus the majority of the marketing is done by the authors themselves. Since I’m doing the marketing myself, and I wrote the darn thing ( ; I feel I should get the lion’s share of the profits. When I work with a publisher they get seventy percent of the profits, I get thirty. Sure, being traditionally published gives your work some credence, and there are benefits with brand recognition, but I don’t feel those benefits weigh out to seventy percent. I may sell less books, but will it be over forty percent less? I guess I’ll just have to wait and see. The initial outlook is good. In the week TRAPPED UNDER ICE has been out on the market I have sold more books than in the four months my Crimson title has been out. But time will tell.
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Now, without further ado, I’d like to introduce you to TRAPPED UNDER ICE. This one is the book of my heart. It’s the story of a three time platinum record-producing rock star, Chad Evans. Despite his success, Chad is still haunted by growing up in an abusive home. He tries to play his heart out on the stage, but can never quite seem to leave it there.
Enter Beth Donovan, lunch lady/writer (just like moi. Coincidence? Not on your life.) Beth is attending a Trapped Under Ice concert though she still mourns her husband, whom she lost three years prior. After the concert, she and her daughter, Cassie are attacked by two men. Chad comes to the rescue and sparks begin to fly the likes of which his pyro crew has never seen!
Though drawn to each other, the pair has a lot of baggage to get through. And then there’s the fact that they come from two completely different backgrounds. Oh, and did I mention someone has been sending Chad death threats? You just have to check this one out. ‘Cause, come on, what could be hotter than the love between a rock star and a lunch lady?
Thanks for joining us today. If you’re interested in hearing more about my self-publishing journey, I’ll be on Peggy Bird’s (http://www.peggybirdwrites.com/) blog tomorrow, continuing my conversation and explaining what I did after I made the decision to go it alone. I would be happy to answer, or attempt to answer, any questions you may have. ( ; Thanks again, Becky, for having me here today!
Here's a bit about MJ that you may not know:
I was born in the heart of Tornado Alley, and I’ve been a bit mixed up ever since. Not really, but I’ve always wanted to use that line. The medical community has established no solid connection between the place of my birth and my off-beat personality.
I grew up in St. Louis and graduated from the University of Missouri-Columbia with a degree in English education. I left the workforce, however, when my kids were born. Unbelievably I now have an eighteen year old and sixteen-year-old triplets! Yes, I write to escape teenagerdom. Although I love them dearly. I also escape via rock concerts and karaoke. My first book, TAKEN BY STORM, was published by Crimson Romance last fall, and my next book, the second in the ROCKING ROMANCE COLLECTION, titled ABANDON ALL HOPE will be coming soon!
You can find me at www.mjschiller.blogspot.com , or MJ on FB, or Twitter.
You can find TRAPPED UNDER ICE at Amazon, BN.com, the I-book Store, and other e-book retailers.